Freiheit suggests we start planning now for Bike to Work Day, Week & Month (May 14-18). So let's do it!
We should do something national, hopefully in collaboration with a partner (Urban Velo, or some other publication to expand reach). Ideas?
My first kinda crazy local (NYC) thought:
Stakeout on the midpoints of the Brooklyn, Manhattan & Williamsburg bridges & hand out Stack Swag during the morning bike commute. Not only will (many of) the riders be hitting a wall at the midpoint (these bridges aren't an easy pedal for all), but they'll be just minutes away from putting their face into a computer screen.
The question: What should we give out? (Water bottles come to mind.) How can we make the item easy to grab? (Don't want to make riders dismount.) How can we make the item provocative?
This is just one idea. Lemme know if you have thoughts about this proposal or any other wild ideas to execute during May or right this very minute.